Exercise 7, Chapter 7: Structure & Layout

The backbone of design.

Intrinsic Sizing

This is a great story about how my life got turned upside down. I'd like to take a minute, just sit right there. I'll tell you all about how I became the prince of Bellair.

pink swirl
The hypnotic pink swirl is cool

In West Philadelphia, born and raised, was a playground where I spent most of my days. Chillin out maxin, relaxin all cool just shootin a bball outside the school was a couple of guys that were up to no good. Started makin trouble in the neighborhood. I got in one little fight and my moms gots scared. Said you're movin with your auntie and uncle out in Bellair.

Table Column Widths

Consolidated Results of Operations
Revenues $96,114 $90,762 $86,623
GAAP
Earnings from Operations $7,443 $7,473 $6,562
Operating Margins 7.7% 8.2% 7.6%
Effective Income Tax Rate 27.7% 23.7% 26.4%
Net Earnings $5,176 $5,446 $4,585
Diluted Earnings per Share $7.44 $7.38 $5.96

Styling by Sibling Count

I whistled for a cab and when it came near the license plate said "fresh" and there were dice in the mirror! If anything I thought man this cab is wear, then I thought man forget it, yo homes to Bellair!

Fluid Background, Fixed Content

I whistled for a cab and when it came near the license plate said "fresh" and there were dice in the mirror! If anything I thought man this cab is wear, then I thought man forget it, yo homes to Bellair!

Vertical Centering

Example 5

The Prince of Bellair!

Sticky Footer

I pulled up to the house around 7 or 8, yelled to the cabbie yo homes, smell ya later! Looked at my kingdom, I was finally there, time to sit on my throne. I'm the prince of Belliar!